Why is a good product structure important?
With a smart product structure, you stand out in the market and attract more customers. This leads to a higher conversion rate. What can you do?
Create your own categories based on events and themes.
Hide products to reduce choice overload.
Add labels such as "Popular", "Best-selling", "Fast delivery" and "Sustainable".
Getting started with the product structure
Choose one of the following sections to start with:
Hiding products or making them visible
Don't want to overwhelm customers? Hide unnecessary products to keep things clear. This helps to show only the most important items, which leads to better sales results.
Creating or adjusting categories
Do you want to add a new category or adjust an existing one? Add themes, occasions or other groupings to give your webshop a unique touch.
Moving or copying products
Created new categories? Fill them with products by simply moving or copying items.
Adjusting the product order
Decide for yourself which products are shown first. This helps to guide customers to your best items.
Adding promotional labels
Do you want to make a product stand out even more? Add a promotional label such as "Discount", "Popular", "Sustainable" or "Fast delivery". Customers will be more inclined to buy these items.
Editing multiple products at once
Lots of work to do? Use bulk edits to save time.
In your CMS (back-end), go to "Webwinkel" (Webshop).
In the menu on the left, click "Producten" (Products).
Find the products you want to edit. Use the filters at the top of the page.
Tick the products you want.
At the bottom, choose an action and click "Uitvoeren" (Run).
Please note!
Actions applied to items affect our queue. It may take some time before the changes are visible, because they are placed in the queue. You can find more information here: How long do I have to wait for my change?